
Classic Concha
Concha Clásica
$1.75
Pillowy sweet bread crowned with our signature shell topping in vanilla, chocolate, or strawberry.

Winston-Salem, North Carolina
A family-owned Hispanic bakery serving traditional conchas, bolillos, pastries, and custom cakes from the West Salem Shopping Center.
Visit us
667 Peters Creek Pkwy, Winston-Salem, NC 27103
Open today
Mon–Thu 7 AM–7 PM · Fri 7 AM–6 PM · Sun 9 AM–5 PM
Call the bakery
(336) 813-8153
Baked daily
The breads and pastries our neighbors come back for week after week.

Concha Clásica
$1.75
Pillowy sweet bread crowned with our signature shell topping in vanilla, chocolate, or strawberry.

Bolillo
$0.95
Crisp golden crust, airy center. The heart of a great torta.

$2.25
Caramelized puff pastry palmier, shatteringly crisp and lightly sweet.

$1.85
Tender Mexican breakfast muffin with a golden dome and vanilla aroma.

Pastel de Tres Leches
$5.75
Sponge cake soaked in three milks, topped with whipped cream and cinnamon.

$3.25
Clay-pot coffee simmered with cinnamon and piloncillo.

Custom cakes
Tres leches, chocolate, vanilla, strawberry, and traditional flavors — decorated by hand to match your colors and theme. We ask for 72 hours' notice, or one week for tiered designs.
Start your cake orderReviews
"The best panadería in Winston-Salem, hands down. The conchas taste exactly like the ones from my hometown. Everything is fresh and the family is so kind."
"I stop here every Sunday morning for bolillos and café de olla. The bread is still warm. Prices are fair and the staff always remembers my order."
"Ordered a quinceañera cake and it was stunning — and it tasted even better than it looked. They took the time to get every detail right."
Hours